It was an interesting quarter when it came to selling smartphones.
According to a new report from IDC, Samsung has overtaken Huawei to become the world’s best smartphone maker again. For the first time, Xiaomi overtook Apple to take third place, with Vivo in the top five.
The top switch isn’t particularly surprising given the US trade ban, which bans US companies from trading with Huawei. According to IDC, Samsung shipped 80.4 million smartphones in the third quarter of 2020, gaining a 22.7% market share. Huawei shipped 51.9 million smartphones, accounting for a 14.7% share. This is a significant 22% decrease compared to the same period last year.
Xiaomi shipped 46.5 million smartphones with a market share of 13.1%. Chinese smartphone makers have a strong presence in both India and China, overtaking Apple for the first time and jumping to third place.
Apple had a good quarter for everything except the iPhone, and it shows: IDC says the company shipped 41.6 million phones in the third quarter, giving it an 11.8% share. Finally, Vivo shipped 31.5 million units, capturing 8.9% of the market share.
It has been a tough quarter in many ways for all of these companies, as the COVID-19 pandemic has had a negative impact on sales not only in the manufacturing industry, but also in the United States, China, and Europe. In particular, Apple had to postpone the iPhone 12 release to October, and some new phones weren’t going on sale until November.
TOP SAMSUNG SMARTPHONE SELLING
- Samsung Galaxy S10 Plus
- Samsung Galaxy S10
- Samsung Galaxy M51
However, according to the IDC report, in the third quarter of 2020, Xiaomi and Samsung have invested capital, with a significant recovery in some major markets, especially India. IDC sees 5G as an important engine of future growth, although consumer demand remains low today.