Samsung may be the last smartphone maker to team up with a renowned photography company to create a future flagship. If true, the Korean electronics company will be the latest in a growing list of smartphone manufacturers to partner with camera brands.
Tech leader Yogesh shared a series of recent tweets from Samsung and Olympus about a potential partnership. It is unclear to what extent they participate in discussions or devices that may receive Olympus-branded equipment, but the special editions of the Galaxy Fold and Galaxy S22 Ultra by name have been cited as reasonable candidates.
— Yogesh (@heyitsyogesh) April 7, 2021
This is an interesting development due to the fact that Olympus recently sold its camera business to Japan’s industrial partners, citing damage to smartphones in the digital camera industry. The transfer was completed on January 1, 2021, though largely unnoticed.
Olympus has a long history in the camera industry and recently has focused its efforts on the micro 4/3 platform along with Panasonic.
Huawei collaborated with optometrist Leica in 2016, and Nokia has a proven track record of collaborating with Carl Zeiss. Recently, OnePlus partnered with Hasselblad on the OnePlus 9.
The next foldable smartphone from Samsung is expected to arrive sometime later this year, and the Galaxy S22 Ultra will almost certainly not arrive until early 2022.