On Friday (November 21), the live-streaming giant Netflix announced that it will make the platform free on the weekend of December 5-6 in India.
Everyone in India will be able to watch all the blockbuster movies, blockbuster series, award-winning documentaries, and reality shows for two days starting at midnight on December 5th.
The company believes the move will allow non-subscribers to try the service for free. The move aims to attract new users to platforms that are competing with players like Amazon Prime Video, Disney + Hotstar, and Zee5 in the fast-growing OTT market in India.
To get access, go to netflix.com/ StreamFest, and register with your name, email, or phone number, and password to start streaming. No credit or debit card, and no payment required.
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Monica Shergill, Vice President of Content at Netflix India said: “If you log in during StreamFest, you will get one broadcast in standard quality, so you cannot broadcast using the same login information.
Users who log into StreamFest can create profiles (including child profiles), set spouse rental controls, browse Netflix in Hindi, add series and movies to My List, watch subtitles and dubbing, etc. You can access all the features that members are currently using. Shergill explained the use of Smart Downloads on a mobile phone and saw the top ten list.
She added, “I want my fans to try Netflix and experience it just like the members.”
As of the third quarter of 2020, Netflix had 195.15 million subscribers worldwide. The company does not share the number of users by country.
Last year, Netflix experimented with and launched a mobile-only plan in India. This is the company’s first plan in the world.